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Audit new client accounts and produce a prioritized action plan in hours, not days

Upload Google Ads exports, Meta account snapshots, SEO crawl reports, GA4 data, and CRM notes to ZeroTwo. It reads everything, identifies waste, broken tracking, messaging gaps, and quick wins — then produces a polished 30/60/90-day action plan your team can execute from day one.

Account Audit — NewClient B2B SaaS
Audit Summary
Google Ads waste identified$4,200/mo in non-converting spend
Tracking gaps found3 conversion events missing
Top SEO opportunity14 pages in position 4-10 — push to top 3
Quick wins (30-day)6 actions — estimated +22% efficiency
90-day roadmapDrafted and prioritized
ZeroTwo

The account is spending 28% of budget on broad match terms with no conversion history. I've flagged $4.2K/month in recoverable waste and identified 6 quick-win optimizations you can implement in week one — before any new creative is needed.

SEO Audit Summary
Pages in positions 4-1014 — high opportunity
Crawl errors23 pages with 4xx errors
Core Web Vitals3 pages failing LCP
Internal linking gaps8 key pages underlinked
Content decay6 posts lost 40%+ traffic
Tracking & Analytics Audit
GA4 conversions configured3 of 6 missing
Google Ads conversion importNot connected
UTM consistency40% of campaigns missing UTMs
CRM syncHubSpot contacts not linked
Attribution modelLast-click — needs review
30/60/90-Day Action Plan
Days 1-30: Quick wins (6 actions)Estimated +22% efficiency
Days 31-60: Structure fixes (4 actions)Campaign restructure
Days 61-90: Growth initiatives (3 actions)New channels + creative
Tracking fixes (parallel)All 3 conversion events
Reporting setupDashboard live by day 7

Audit tools built for agency onboarding speed

Upload everything, get a prioritized audit

ZeroTwo reads Google Ads exports, Meta account reports, SEO crawl outputs, GA4 data, and CRM notes simultaneously — then prioritizes findings by impact and effort so your team knows exactly where to start.

Python analysis for spend and performance data

ZeroTwo uses Python to analyze campaign performance exports, calculate budget waste, trend performance metrics, and surface the anomalies buried in rows of data — work that used to take analysts half a day.

Produce a polished deliverable, not just findings

ZeroTwo packages the audit into a client-ready document: executive summary, prioritized findings, 30/60/90-day action plan, and quick-win impact estimates — so the first client meeting is a strategy conversation, not a data dump.

How to audit new client accounts with ZeroTwo

Step 1
Upload account data and exports

Share Google Ads exports, Meta performance reports, GSC/crawl data, GA4 exports, and CRM notes. ZeroTwo reads everything in parallel and begins categorizing findings by channel and impact level.

Step 2
Identify waste, gaps, and quick wins

ZeroTwo surfaces budget waste, broken tracking, messaging misalignment, indexing issues, and quick-win opportunities — ranked by estimated impact and implementation effort so your team knows what to tackle first.

Step 3
Benchmark against the category

ZeroTwo uses Deep Research to pull competitor positioning, category benchmarks, and industry norms — so audit findings are contextualized against what good looks like in this client's space, not just against their own history.

Step 4
Package the 30/60/90-day plan

ZeroTwo produces a polished audit deliverable: executive summary, prioritized findings, quick-win impact estimates, and a 30/60/90-day action plan — ready to present to the client at the kick-off meeting.

Share Google Ads exports, Meta performance reports, GSC/crawl data, GA4 exports, and CRM notes. ZeroTwo reads everything in parallel and begins categorizing findings by channel and impact level.

Step 1
Upload account data and exports

More ways agencies use ZeroTwo for account audits

More ways to use ZeroTwo

  • Agency campaign planning

    Once the audit is done, ZeroTwo helps you build the campaign brief, workback, and kickoff package for everything you found.

  • Agency technical SEO

    Go deeper on the SEO findings — ZeroTwo turns crawl data and Search Console exports into prioritized dev tickets and content briefs.

  • Agency reporting and QBR prep

    Track your audit progress and present results — ZeroTwo packages cross-channel performance into QBR-ready narratives.

First impressions are built on the quality of your audit. Make it count.

A sharp audit in week one signals to every new client that they made the right choice. Upload the data, let ZeroTwo find the waste and the wins, and walk into the kickoff with a plan already built.