Marketing
SEO analysis that ends in an action plan
A prioritized SEO action plan lands in Google Sheets every week: technical issues, content gaps, and competitor ranking opportunities scored by impact. The top quick wins post directly to Slack so your growth team can ship fixes the same day.
What changes
Audit frequency
Quarterly at best
Weekly or on-demand
Time to complete
Hours of manual work per audit
Full crawl, scoring, and Sheets report delivered by Monday morning
Cost per audit
Expensive agency engagement
Weekly audits included in your ZeroTwo plan, no retainer, no SOW
Actionability
60-page PDF buried in Drive
Prioritized quick wins in Slack
SEO audits shouldn't require a six-figure retainer
You know SEO matters. You also know that running a proper audit means switching between three or four different tools: a crawler, a rank tracker, a backlink checker, and Search Console. Then you spend half a day stitching findings into a spreadsheet. By the time you've categorized every issue by priority, you've burned an entire afternoon and still aren't sure which fixes will move rankings.
Agencies will happily do this for you, at a steep per-audit fee. They deliver a 60-page PDF that sits in your Google Drive, half of which is boilerplate about how title tags work. The fixable items are buried on page 43, and by the time engineering gets to them, your competitors have already moved on.
How ZeroTwo runs your SEO audit
Crawls your site for broken links, missing tags, and speed issues
Google12 broken links, 8 pages missing meta descriptions, and a redirect chain dragging load time on your top landing page
Pulls keyword gaps and ranking positions for your domain
Google15 keywords where competitors rank on page 1 that your site has no content for, plus 6 page-2 rankings ripe for improvement
Pulls backlink profile and competitor link gaps
Semrush2,340 backlinks analyzed. 18 toxic links hurting domain authority. 9 sites linking to 3+ competitors but not to you.
Scores every finding by traffic impact and fix effort
GoogleQuick wins ranked at the top: fixing the redirect chain could recover 3K monthly sessions, and adding meta descriptions targets 8 high-traffic pages
Builds a prioritized backlog with technical fixes and content gaps
GoogleFindings organized into tabs with estimated traffic impact per item, ordered by effort-to-impact ratio
Delivers the top 5 quick wins to your growth team
SlackFive highest-impact fixes posted with direct links to affected pages and step-by-step instructions your dev team can ship this week
Get started in under 10 minutes
Connect your tools
One-click OAuth for each integration. No API keys, no engineering.
Describe what you need
“Run a full SEO audit on our site every two weeks. Prioritize broken links, missing meta descriptions, and pages with impressions over 1K but CTR under 2%. Group fixes by effort level.”
It runs on schedule
Full audit on demand, quick-win checks delivered weekly.
Frequently asked questions
ZeroTwo uses its built-in web research capability to crawl your site pages, analyze HTML structure, check for common technical SEO issues, and compare your content against competitors. When connected, it also pulls keyword and backlink data from Semrush and ranking data from Google Search Console for deeper insights.
Yes. By analyzing your competitors' content and comparing it to yours, ZeroTwo identifies content gaps: topics your competitors rank for that you haven't covered. It also finds pages where you rank on page 2 that could be improved to reach page 1 with targeted updates.
ZeroTwo catches the same technical issues that tools like Screaming Frog find: broken links, missing meta tags, duplicate content, slow pages, and redirect chains. For deep backlink analysis or historical rank tracking, dedicated tools add value, but for practical audits ZeroTwo covers the most common and impactful issues.
Yes. You can scope the audit to specific subdirectories, page types, or URL patterns. This is especially useful for large sites where a full crawl would be overwhelming. Focus on your blog, product pages, or landing pages independently.
ZeroTwo scores each issue based on estimated traffic impact, fix difficulty, and page importance. Quick wins (high impact, low effort) rank at the top. You get a clear action plan rather than an undifferentiated list of 200 issues.
Monthly for most teams. ZeroTwo runs the crawl, compares against last month, and highlights what changed: new issues, resolved issues, and ranking shifts. Teams shipping frequently (weekly deploys) benefit from bi-weekly audits to catch technical regressions early.
Related workflows
- MarketingTraffic Drop Diagnosis
- MarketingContent Performance Analysis
- MarketingCross-Channel Performance
Stop doing the work your tools should do for you.
Set it up once. ZeroTwo runs it every time.