ZeroTwo home

Rewrite every job description in five versions — candidate-friendly, skills-first, passive outreach, and board-specific — in one session

ZeroTwo takes the client's original JD and rewrites it for every channel and audience in one session: the candidate-facing post with a clear value proposition, the skills-first version that removes degree requirements, the 3-paragraph passive outreach message, and platform-specific variants for LinkedIn, Indeed, and internal ATS. Better job posts attract fewer wrong applicants and more right ones.

JD Rewrite — Senior Product Manager
Original JD847 words — 23 bullet requirements
Candidate-facing version380 words — value prop leads
Skills-first versionNo degree requirement — competency-based
Passive outreach version3 paragraphs — hook + impact + ask
LinkedIn version1,200 char — within limit
ZeroTwo

The original JD has 23 requirement bullets — research consistently shows anything over 10 drives a 30-40% drop in applications, especially from women and underrepresented groups. I've cut to 7 must-haves and moved the nice-to-haves to a 'You'll thrive here if' section. The LinkedIn version leads with the impact of the role ('own the payments roadmap for a $90M FinTech') not the company overview.

Original JD Audit
Word count: 847Target 300-500 — needs cut
Requirement bullets: 23Target 7-10 — kills application rate
Vague requirements found'5+ years experience in a fast-paced environment'
Degree requirementBS/MS required — no competency alternative
Value prop missingWhy should a top candidate care? — absent
Candidate-Facing JD
Word count: 380Readable — mobile optimized
Requirements: 7 must-havesClear and verifiable — no vague bullets
Value prop: leads'Own the payments roadmap for a $90M FinTech'
'You'll thrive if' sectionNice-to-haves reframed positively
Degree removedReplaced with competency-based criteria
Passive Outreach Version (3-paragraph)
Paragraph 1: hookRole impact + company moment
Paragraph 2: what you'd doTop 3 outcomes — not a task list
Paragraph 3: what we're looking for4 must-haves + compensation range
LinkedIn message fitUnder 300 words — InMail ready
Call to actionSoft ask — conversation vs. application
Platform-Specific Versions
LinkedIn: 1,200 charsAlgorithm-optimized — skills keywords included
Indeed: structured formatSalary range disclosed — required in many states
Greenhouse/Lever ATSStandard format — HTML-safe
Internal postingExpanded — team context and growth path added
SMS/text version160 chars — for mobile-first outreach campaigns

Job description tools built for recruiting agencies

Five versions from one brief — not five separate sessions

ZeroTwo produces every JD variant from a single source brief: candidate-facing, skills-first, passive outreach, LinkedIn, and board-specific. One session eliminates the manual reformatting across channels that most agencies either skip or spend hours on.

Fewer requirements, better applicants

ZeroTwo removes the laundry-list requirements that depress application rates — research shows 23 bullets vs. 7 can reduce female and underrepresented applicants by 30-40%. Better job posts attract fewer wrong fits and more qualified candidates who actually read the whole thing.

Skills-first by default, not as an afterthought

ZeroTwo rewrites every JD with a skills-first lens: removing degree requirements where they aren't justified, reframing nice-to-haves positively, and replacing vague language with observable competencies. Better for sourcing, better for EEOC defensibility, better for candidate quality.

How to rewrite job descriptions with ZeroTwo

Step 1
Audit the original JD

Paste or upload the client's original JD. ZeroTwo identifies what's working and what isn't: word count vs. target, requirement count vs. research benchmarks, vague language, missing value proposition, and any degree requirements that could be replaced with competency-based criteria.

Step 2
Rewrite for the candidate audience

ZeroTwo produces the candidate-facing version: value proposition leads, requirements cut to the verifiable must-haves, nice-to-haves reframed in a 'you'll thrive if' section, and degree requirements replaced where competency-based criteria are more accurate.

Step 3
Write the passive outreach version

ZeroTwo writes the 3-paragraph passive outreach message: paragraph 1 is the hook (role impact + company moment), paragraph 2 is what they'd do (outcomes, not tasks), paragraph 3 is the ask (4 must-haves + comp range + soft CTA).

Step 4
Format for each platform

ZeroTwo produces platform-specific variants: LinkedIn character-limited with algorithm-relevant skill keywords, Indeed with salary disclosed, ATS-formatted for Greenhouse or Lever, internal posting with team context, and SMS/text for mobile-first outreach — all from the same source brief.

Paste or upload the client's original JD. ZeroTwo identifies what's working and what isn't: word count vs. target, requirement count vs. research benchmarks, vague language, missing value proposition, and any degree requirements that could be replaced with competency-based criteria.

Step 1
Audit the original JD

More ways to use ZeroTwo for job description optimization

More ways to use ZeroTwo

The job description is the first filter. Write it right, and the whole search gets easier.

A job post with 23 requirement bullets and no value proposition sends great candidates elsewhere before they apply. Use ZeroTwo to produce every JD version your search needs — candidate-facing, skills-first, passive outreach, and platform-specific — from a single brief in one session.